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Webinar by Alexander Kochetov "The Project Killer Matrix: How the Wrong Choice of Organizational Structure Destroys the Management System"

30.01.2026

Deputy General Director of PM Excellence Alexander Kochetov, PMP, PME, with 20 years of project management experience, will address the critical issues of choosing a matrix structure for project companies.

Webinar by Alexander Kochetov


The transition to a matrix is inevitable, but the wrong choice of its type leads to conflicts and loss of efficiency? Does the direct leap from a functional structure to a strong matrix create problems instead of results? Alexander will show how the level of project management maturity determines the type of matrix and why sometimes a weak matrix is ​​not a compromise, but a conscious decision.

The speaker will explain a step-by-step approach to transformation: when a direct transition to a strong matrix is risky for large companies, how to reduce conflicts for resources, when a return from a strong matrix to a weak one can be a strategically correct step.

At the webinar you will receive answers to practical questions: how to assess a company's readiness to change its structure, how to overcome resistance to change and barriers between project and functional managers, what critical mistakes companies make when choosing the type of matrix.

You can register for the webinar and find out more about the program on the website https://pmexcellence.com/webinars/vebinar-s-aleksandrom-kochetovym/